Wednesday, June 10, 2015

SLS Las Vegas Partners with Gravit8 Marketing to Engage Guests and Drive Loyalty with Mobile Messaging


Las Vegas’ Newest Casino Resort Reimagines how they Communicate with the “Always Connected” Millennial Demographic by Utilizing Gravit8’s Advanced Mobile Messaging Capabilities

SEATTLE, WA – June 10, 2015 – Gravit8 Marketing, a leading end-to-end mobile marketing
technology company, today announced the launch of its relationship with SLS Las Vegas, one of the brands under SBE, a global hospitality and entertainment company that is comprised of award-winning hotels, casinos, residences, restaurants and nightlife destinations. SLS Las Vegas is currently utilizing Gravit8’s platform to build and segment their opt-in mobile database, as well as deliver offers and promotions to guests.

"This is a milestone moment for our team. Not only have we launched a new company, but we have also launched a high profile customer in SLS Las Vegas. We are excited to be working with a like-minded client who fanatically value customer relationships as much as we do, ” said Mike Wehrs, chairman and chief executive officer at Gravit8 Marketing. "Mobile presents SLS Las Vegas with an innovative way to connect with guests and deliver an experience that will not only help them build their brand, but also boost engagement with its brand.”

SLS Las Vegas promotes its mobile marketing activities with messages throughout the resort and in guest rooms. The goal is to roll this program out to other SBE properties over the coming year. To receive SLS Las Vegas mobile messages, text SLSLV to 85292.

Gravit8’s carrier-grade platform enables brands and media companies to connect with consumers through:
  • SMS & MMS: Ninety percent of consumers read text messages within 3 minutes making it the most effective way to engage your customers.
  • Mobile coupons: Redemption rates in the U.S. will exceed 53 million this year and is expected to grow by double-digits annually with continued smartphone and tablet adoption.
  • Gamification and branded emojis: Consumers want content to be useful and entertaining in that order. By focusing on those two things brands can increase engagement and ROI.
  • QR Codes: Brands have a great opportunity to move consumers down the path to purchase faster by offering QR Codes.
  • 3D mobile websites: 2D websites are so 2014. It's time to offer an engaging way for consumers to interact with a 3D mobile ad via their touchscreens.
To learn more about Gravit8's mobile marketing solutions, please visit: http://www.gravit8.com.

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